Design Take Over & Branding

Over the last couple of months we’ve been developing the Young Creatives project identity and plans for the project launch event called ’Design Take Over.’  The event will be held on Sunday 27th September at the Tabernacle Theatre, 11am – 3pm, so please do join us then!

Project identity

Freelance graphic designers Kate Goodridge and Agostino Carrea have been designing the identity. We wanted the logo to convey the creative flavour of the project whilst also working with the Design Museum logo.

Kate and Agostino had to keep in mind that Young Creatives will be a place for people aged between 14-19 years to meet regularly as a group. The group will have a live experience of design, get involved in creative activities with professional designers and showcase their work to the public. After several iterations, we finally decided on the following logo which works well with the clean and structured Design Museum logo as well as gives a creative feel and subtle character to the project.

Design_Museum_Young_Creatives_Logo

Design Take Over

Design Take Over is a free event hosted by the Design Museum and invites local young people living in the Royal Borough of Kensington and Chelsea, Brent, Ealing, Hammersmith & Fulham and Westminster. Visitors to the event will be able to try their hand at architecture, fashion, graphics and 3D printing, in the company of professional designers, artists and other young people.

Here’s a taste of what’s in store:

  • Fashion – create t-shirt slogans to spread ideas you think are important with Ella McCartney
  • Graphics – create fly posters with designer Paul Jenkins (who has designed all kinds of things from graphics to trainers)
  • Architecture – get stuck in building big colourful collaborative structures with artist and designer Carlos Cortes
  • 3D printing and robotics with design collective PrintMe 3D

Join us at Design Take Over for free workshops, meet the Design Museum team and sign-up for more information about Young Creatives!

See you on Sunday 27th September at the Tabernacle Theatre, between 11am and 3pm!

Young_Creatives_Flyer

Leave a Reply